New Zealand’s most loved conservation storyteller online — bushman, Catchment Coordinator, and an authentic voice working at the intersection of hunting, farming and conservation.
Sam the Trap Man is not a professional speaker in the conventional sense — he is a bushman, a hunter, a forager, and a Catchment Coordinator who spends his days helping farmers reach their environmental goals. In his spare time, he has become one of the most loved conservation voices online, with storytelling that combines humour, honesty, and a genuine love of the natural world. He has worked on the award-winning Eastern Whio Link conservation project, which is helping to restore New Zealand’s endangered blue duck populations.
What Sam offers that most sustainability speakers cannot is authenticity at the intersection of two worlds that rarely talk to each other: the hunting and farming community, and the conservation movement. He does not frame these as opposites — he lives inside both, and his work as a Catchment Coordinator is built on the premise that genuine environmental outcomes require working with landowners rather than against them.
For environmental, agricultural, community and sustainability conferences — particularly those seeking to reach audiences that are disengaged from conventional green messaging — Sam the Trap Man is a rare and genuine choice. His sessions are built around story, connection and the quiet conviction that sustainability is as much about people and community as it is about the planet.
Sam the Trap Man is a keynote speaker based in New Zealand who speaks on sustainability & ESG. Book through Executive Speakers Australia.
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