Patricia Haueiss

About Patricia

Patricia Haueiss is a strategic consultant and speaker recognised as one of Australia's Top 100 Innovators, with more than ten years of hands-on experience in augmented reality, spatial computing, and the metaverse. Holding an MBA in Media Management, her background spans marketing, strategy, and product management across both e-commerce and B2B sectors — giving her a commercial grounding that distinguishes her from commentators who arrived at these technologies only recently. Her client list runs from major automotive manufacturers to Hollywood's leading studios, and her advisory work guides brands through the practical process of becoming metaverse-ready.

Patricia has authored comprehensive reports on metaverse fashion, NFT marketing, and the immersive worlds of AR and VR — each attracting thousands of readers — and her insights have been featured in the ABC, The Australian, and Network 10. She has spoken at the Futures Conference at the ICC in Sydney and for organisations including Mercedes-Benz and EY. The Australian's editor of The List: Innovators described her as one of the earliest adopters of blockchain and metaverse ecosystems in the country, with nearly a decade of experience when those technologies were still nascent. EY's Belinda Cheng named her 'Sydney's very own Metaverse Go-to Queen.'

Patricia suits technology and innovation conferences, marketing and brand summits, and events exploring the future of work, AI, and digital experience. She covers artificial intelligence and generative AI, spatial computing and extended reality, the future of marketing, women in technology, digital fashion, and emerging innovation — translating frontier concepts into clear, commercially relevant insight for audiences who need to understand what is coming and where the opportunity lies.